The Process

Most projects start by reviewing the organization from a 40,000 foot level, identifying low-hanging fruit and setting priorities. 

Initial areas of need usually identify themselves - website improvements; PR opportunities; a marketing plan; collateral material needs; HR issues.

After a budget, deliverables and a timetable are established, a minimum number of takeaway's are assigned to the organization, allowing you to focus on serving customers.

If a more in-depth strategic plan is needed, long-term growth strategies, deciding where the organization should be five years from now and a formal document is developed.

We help in the following areas:

• Strategic planning and implementation
• Finance, budgeting and forecasting
• Website, Ecommerce and systems development
• Marketing plans, advertising, direct mail and printed materials
• Public relations and press releases
• Front-office & customer servicing areas
• Operations, fulfillment, manufacturing and back-end consultation
• Product line analysis & pricing advice
• Staffing, reviewing, organizational re-structuring and HR
• Purchasing & vendor negotiations

If needed, we're able to stay involved on a longer basis as bridge or project managers. 

More often when all projects are completed our role changes to providing occasional advice, web updates, Email newsletters, or acting as an occasional sounding board.